Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org

Coronavirus & Systemic Changes in the Housing Industry

There are many unknowns swirling around the Coronavirus right now, but one thing is certain: there will be long-term system changes in the housing sector that will place new demands on building professionals and manufacturers alike. 

Instructor: Sara Gutterman

Builder-Provided Extended Warranties and Service Plans: Business Opportunity or Bad Idea?

Join Todd Usher from Addison Homes in an interactive discussion on the pros and cons of builder-backed extended warranties along with some preliminary Clemson University consumer research focused on the subject.

Instructor: Todd Usher

Selling High Performance Homes

Empower homebuyers to make informed decisions with EEBA’s popular Selling High Performance Homes session focused on communicating the value, comfort and importance of high performance and energy efficient homes. The session will be of interest to builders, new home sales professionals, real estate agents, appraisers, manufacturers’ representatives and housing program or utility personnel.

Instructor: Gord Cooke
CEUs: 4 LU AIA credits, 4 NAHB credits, 4 RESNET credits, and 4 NARI credits

Planning for Results - Best Practices That You Can Apply to Your Business

Companies in the building industry are under increased pressure to drive sales growth and ROI, even with elevated costs for materials, labor, and the like. How can you methodically develop the right strategic, business, and / or marketing plans to meet these challenges, while ensuring you engage and align key stakeholders along the way?

Instructor: David Bernardino
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL
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