Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

Log in to the EEBA Academy Explore More Categories

Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org

Essential Market Trends to Grow your Business

In this session, Green Builder Media CEO Sara Gutterman will reveal the latest market intelligence gathered by COGNITION Smart Data, offering deep insights into consumer preferences that will enable you to improve your marketing, sales, product development, and competitive positioning.

Instructor: Sara Gutterman
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

What Really Matters

Suzanne Shelton, EEBA board member and CEO of Shelton Group, will share her firm’s latest findings and recommendations, pulling from their ongoing Pulse studies, as well as surveys conducted for members of the EEBA Builder Benchmark groups and digital marketing work performed for high performance builders.

Instructor: Suzanne Shelton
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Voice of the Builder: DOE Zero Energy Ready Home Builders Share their Secrets for Cost-Effective Hig

Zero Energy Ready Homes can save a bundle for their home owners and they don’t have to break the bank for home builders either. This presentation includes lessons learned from builders across the country who are building award-winning production, custom, affordable, and multi-family homes that achieve remarkably high performance levels, in some cases at little extra cost compared to code construction.

Instructor: Theresa L. Gilbride, Terrence Mosley

Permanent Changes to Home-building Post Pandemic

This session brings together a panel that includes an architect, a builder, a developer, a finance person, and a marketer to explore what we "know" and what we think we know about the effects of the pandemic on the home-building eco-system. 

Instructor: Steve Byers, Nathan Kahre, & Suzanne Shelton
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL
EEBA Member

EEBA members are part of a community of thought leaders and early adopters from all facets of the home building industry that strive ot help each other build resource efficient, healthy and resilient homes while engaging with the next generation through workforce development. Become a member today and help high performance home building thrive.

Explore Benefits