Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org

Marketing to a Changed Market

The COVID-19 crisis is causing homeowners to re-evaluate their needs and wants in a home. That will likely be good news for the high performance home building community.

Instructor: Suzanne Shelton

Selling the Value of Above-Code Programs

It isn't crazy to say that common expectations people have of the place they call home are centered on peace of mind benefits such as safety, health, comfort, efficiency, and affordability. How do you make purchasing your home the easiest and most confident choice for your buyers?

Instructor: Jala Curtis, Rusty Buick
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Planning for Results - Best Practices That You Can Apply to Your Business

Companies in the building industry are under increased pressure to drive sales growth and ROI, even with elevated costs for materials, labor, and the like. How can you methodically develop the right strategic, business, and / or marketing plans to meet these challenges, while ensuring you engage and align key stakeholders along the way?

Instructor: David Bernardino
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Selling High Performance Homes

Empower homebuyers to make informed decisions with EEBA’s popular Selling High Performance Homes session focused on communicating the value, comfort and importance of high performance and energy efficient homes. The session will be of interest to builders, new home sales professionals, real estate agents, appraisers, manufacturers’ representatives and housing program or utility personnel.

Instructor: Gord Cooke
CEUs: 4 LU AIA credits, 4 NAHB credits, 4 RESNET credits, and 4 NARI credits
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